Marketing with Data Means Pivoting and Adjusting

It’s hard to avoid the word data-driven these days. I’m sure you hear it often, it’s a catchy business term that means use data to make informed decisions. But what does it really mean to be data-driven? Data-Driven Using data to improve decision-making means using information to adjust direction to do more of what is working and pivoting … Continue reading Marketing with Data Means Pivoting and Adjusting